This course focuses on the strategic analysis related to firms, markets, business culture and logic in Asian Pacific Region and its relationship with Australia’s trade development. It is designed based on the International trade Theory and the economic background of global economy integration as well as the prosperous development of Asian Pacific economy. Nowadays the economic ties and business connections among the countries are becoming stronger than ever. Students will learn about both the opportunities and the challenges the Asia-Pacific region Players and the Austria players facing in economy development of both region. This course will also help students develop an understanding of global thinking.